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Reveil is not just a fashion label. It is a movement—a return to grace, purpose, and quiet power.
Born from the French word “réveil”, meaning awakening, our name reflects what we truly stand for:
an awakening of identity, elegance, and inner strength.
Reveil was founded by
Aysha Ruby, a woman who turned personal pain into purposeful design.
Raised in the cultural heart of Kasaragod, her dreams were once silenced by early expectations, a broken business, and betrayal. But what remained was a resilient vision—to create modest fashion that honors dignity and redefines beauty.

“I didn’t just start a brand—I started over.
Reveil is every woman’s awakening, stitched with strength.” – Aysha Ruby
Every Reveil garment is crafted not just to be worn, but to be felt—with meaning in its folds, heritage in its threads, and confidence in its cut.
At Reveil, modesty is not about hiding—it’s about highlighting what matters.
Our clothing is designed for women who choose their wardrobe like they choose their words: with intention, wisdom, and pride.
We don’t follow trends. We follow traditions, textures, and truths.
From breathable cottons for everyday grace to intricately embroidered abayas for special moments—each piece is a blend of comfort, culture, and craft.
Whether you’re walking into boardrooms, classrooms, or prayer rooms, Reveil offers fashion that supports you with:
Thoughtful silhouettes for all-day comfort
Global influences from Morocco to Kerala
Layered wardrobe solutions with scarves, inners & abayas
Honest pricing, artisan roots, and timeless appeal
For the modest woman who dares to be different, dresses with depth, and walks in wisdom—Reveil is your second skin.
Together, we are not just creating fashion. We are creating a legacy.